Topps Tiles
The Brief
Topps Tiles came to Rig2 looking for a creative partner who could help them bring every new tile collection to life. As the UK’s leading tile specialist, they needed more than just product stills – they needed a content stream that could inspire customers and work seamlessly across social, ecommerce, and marketing.
The Challenge
- Tiles are all about texture, light, and scale – but those details are hard to capture in a way that feels aspirational and shoppable at the same time.
- Topps needed content that could show a tile’s design in context, help customers picture it in their own homes, and do it at the pace their launches demand.
The Results
- Rig2 has become Topps Tiles’ go-to content partner. Together we’ve built a process that blends CGI and video to create full room sets that feel beautifully styled and Pinterest-ready, while also producing close-up video that shows how the tiles perform in movement and light.
- Because Topps has embraced CGI as part of their strategy, we can now deliver stunning, photorealistic imagery at scale – supported by styling, set design, and motion that elevates each launch.
- The result is an ongoing library of content that fuels Topps’ product launches across social, their ecommerce site, and beyond.
Let’s talk about your ideas and see what we can make happen.
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